Angus Gordon, We are content strategy and design, 28 May 2025

Slides

https://docs.google.com/presentation/d/e/2PACX-1vQ8GfjYmyk8_BwMNez62xj9QNpF5pQthgMnyfUcwiD5nFff7EDlK5dPamIM8LvREPdJwaeFIbnrGtxM/pub?start=false&loop=false&delayms=3000

Resources mentioned

More choices = higher cognitive load

Neilsen Norman Group have published a lot on cognitive load, including:

• Minimize Cognitive Load to Maximize Usability by Kathryn Whitenton
• Four Dangerous Navigation Approaches that Can Increase Cognitive Strain ****by Jen Cardello

If something looks complex, people will assume it IS complex

• Fight bias with content strategy by David Dylan Thomas (Confab talk)
• David’s classic book ****Design for cognitive bias is not currently for sale due to A Book Apart shutting down, but you may find it secondhand or as an audiobook

People think in objects

• The object-oriented user by Sophia K. Prater
• Object-oriented UX, a methodology for designing digital experiences around defined objects

Connect with Angus and Weave

Angus on LinkedIn

Weave Content Strategy and Design (website)